First, it is a form of calcium (made up of calcium, phosphorous and oxygen). This form of calcium makes up most of the human bone structure and your tooth enamel. As a bonus, it is pure white in color and so can help whiten your teeth naturally as it binds to the enamel.
Bioavailable for Enamel Supported Toothpaste?
Your body needs minerals in a form that are available to life–just using raw minerals wouldn’t do much good as these would not bind well, if at all, to your tooth’s surface. Getting hydroxyapatite to bind to the enamel and fill up all those holes does a phenomenal job of building stronger, whiter teeth and knocking sensitivity levels way down.
The solution took some work but thanks to the discovery of a patented nano-technology we were able to create a highly effective delivery system.
Our toothpaste is absolutely LOADED with NANOXIM PLUS OMYADENT (highly advanced nano-technology that work to mineralize your teeth for strength and desensitization within weeks)
And of course, just as important as what is in it, is what isn’t! Our toothpaste is completely free of fluoride, SLS, sulfates and is of course GMO FREE!